Latest Insights

// The marketing world never stops and neither do we when it comes to reporting on the latest digital marketing news and insights. Find it below.

My Latest Articles

arrowworking from home culture

// The Significance Of Working From Home Culture

Working from home is the new normal. It might be controversial. It may spark some uproar. But with Covid-19 going everywhere but away from us, it’s something we’re going to
arrowwinners at the european agency awards

// Celebrating Our 4 Wins At The European Agency Awards

Here at Absolute Digital Media we often say the phrase “go big or go home” and that’s exactly what we did at the European Agency Awards. We’re thrilled to have
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// Celebrating Q1 With The A-Team!

Things are continuing to change within the digital marketing industry and at a faster rate than ever before. The pandemic played a big part in our business growth last year
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// Absolute Digital Media Wins Most Impressive Large Agency Growth

We had an amazing time celebrating at the UK Agency Awards last week – it was great to back at an in-person ceremony with fantastic food, drink, and company. Myself
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// Agency Absolute Digital Media To Accept Bitcoin From October

If you have read the news or been on Twitter recently, you will already be aware of the latest hype surrounding cryptocurrencies. With several businesses including Microsoft and now Starbucks
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// Sustainable Growth: The Who’s, What’s, Where’s & Why’s

Our survival as an agency has been built on sustainable growth. Throughout the last 13 years, since the agency was founded, we have been searching for ways to support our
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// Absolute Digital Media is Great Place To Work Certified!

There’s no better way to end the week than with some good news. I am over the moon to reveal that Absolute Digital Media is officially Great Place To Work
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// Absolute Digital Media Is Fully Remote & Here’s Why

Earlier this year we made the decision to become a fully remote agency. Many have questioned why, but it wasn’t a decision we made alone as CEO and COO. Since
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// What Is An Alt Text & Why Is It Important?

When it comes to optimising your alt text, many people are unaware of the true advantages of utilising your ‘alternative text’ in SEO. As well as boosting the search engine
arrowAbsolute Digital Media Company Culture

// The Absolute Way: Transforming Our Company Culture

Company culture is something that is very close to us at Absolute Digital Media. Whilst all businesses know they need to create some kind of culture, many are unsure on
arrowthe hidden shadows of social media

// Quality vs. Quantity: The Hidden Shadows Of Social Media

Social Media has always had an engaging, energetic side that we’ve been allowed an unlimited and uncontested visibility too. Away from that, however, there’s a side of social media that
arrowwhy being remote works for us

// Why Being Remote Works For Us

At the start of the year, we made the decision to become a full-time remote agency meaning that we packed up our office in Springfield and took the plunge with
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// Why Hire A Marketing Agency?

Online marketing is key to getting more customers, better visibility and improving your presence locally and globally. If you’re feeling a little stuck in the mud or overwhelmed at all
arrowWhy Link Building Matters For Your Organisation

// Why Link Building Matters For Your Organisation

Link building is a huge part of digital marketing, and an area which has previously been scorned by black hat SEO tactics, but gone are those days! With search engine
arrowhow to create a webinar

// How To Create A Webinar Series

Over the past year, webinar content has further grown in popularity and is now one of the top sources of content and learning. Webinars have been particularly sought after within
arrow5 Keyword Optimisation Tips For SEO

// 5 Keyword Optimisation Tips For SEO

Keyword research and optimisation is one of the most vital aspects of creating a solid SEO strategy. Finding and using the right keywords throughout your site and content will help
arrowHow To Launch An eBook

// How To Launch An eBook

eBooks are extremely popular content marketing forms for businesses across of range of industries. It’s an opportunity for your company to showcase your expertise and build further trust with your
arrowWhy Brand Values Matter

// Why Brand Values Matter

Your brand values are the foundation on which the rest of your brand identity is built. You might not have them written on a plaque above your office, but you
arrowTop 5 Paid Media Advertising Tips

// Top 5 Paid Media Advertising Tips

30-Second Summary As with all digital marketing and business investments, you need to create a clear strategy and purpose for your digital activities. Understanding who your target audience is is
arrowHow To Manage A Team Remotely

// How To Manage A Team Remotely

30 Second-Summary Establishing a strong company routine is essential for rallying the team together and ensuring everyone is on track when working remotely. Morning meetings allow colleagues to check in
arrowHow To Avoid Digital Marketing Burnout

// How To Avoid Digital Marketing Burnout

30-Second Summary Burnout is acute stress and exhaustion caused by external pressures, feeling overwhelmed, and emotional instability. Employers have a duty of responsibility to look out for their team’s health
arrowTop 20 Tools for SEO

// Top 20 Tools for SEO

Harnessing the power of SEO is crucial for success in the digital world, but SEO is a vast and ever-changing landscape filled with time-consuming tasks. Thankfully, the SEO wizards of
arrowHow to Define Your Target Audience for SEO

// How to Define Your Target Audience for SEO

30-Second Summary It is vital that we keep our SEO tactics user-focused and ensure we have a clear SEO target audience in our marketing strategies. Your target audience is people
arrowWhat's A Meta Tag- A Guide To SEO Meta Titles & Descriptions

// What’s A Meta Tag? A Guide To SEO Meta Titles & Descriptions

30-Second Summary Meta tags are the small pieces of content about your web page which appear on a search engine results page. A meta title is the page title that
arrowPR and Communications Trends For 2021

// PR and Communications Trends For 2021

30-Second Summary Remote working is now a permanent feature for countless employees and companies across the globe. For brands and businesses looking to stay in close communication with their audiences,
arrowHow To Find A Digital Marketing Agency

// How To Find A Digital Marketing Agency

30-Second Summary Choosing the right digital marketing agency for you and your business is a crucial step to achieving real business growth. If you’re looking to grow a successful business,
arrowTop 5 Marketing Podcasts

// Top 5 Marketing Podcasts

30-Second Summary Podcasts provide an easy listening solution for people looking to stay ahead with digital marketing news and trends. In the UK, 2020 saw an estimated 15.6 million listeners
arrowMarketing Best Practices For 2021

// Marketing Best Practices For 2021

30-Second Summary Digital marketing and online lines of communication have enabled businesses to reach customers, maintain sales and keep their businesses ticking over through digital means. The core aim of
arrowTop 10 Tools for Social Media Marketing

// Top 10 Tools For Social Media Marketing

30-Second Summary Top 10 tools for successful social media marketing, ranging from social media management, content design, reaching new audiences and more! Invest in tools which draw all your social
arrowDigital Marketing Ideas For Christmas

// Digital Marketing Ideas For Christmas

30-Second Summary Over 68% of festive shoppers’ head to social media platforms to search for the perfect Christmas gifts, and 2020 will see an even higher emphasis on digital. Be
arrowHow To Use PPC To Build Your Business

// How To Use PPC To Build Your Business

30-Second Summary Pay-Per-Click is a paid form of digital marketing whereby, your ad is presented via Google Ads or social media to a brand-specific, targeted audience. Target your ideal audience
arrowEmail Marketing - The Definitive Guide for Small Businesses

// Email Marketing: The Definitive Guide for Small Businesses

Email marketing offers huge potential to businesses of all sizes, and it can be a golden tool to developing the customer base and customer loyalty for small businesses. As soon
arrowWhat is SEO?

// What Is SEO?

The marketing industry is often berated for throwing too many acronyms around, and they can be confusing for new clients and businesses trying to make their way. So, first and
arrowTop 5 Last Minute Halloween Marketing Ideas

// 5 quick and easy Halloween Digital Marketing Tips

Halloween is upon us and – even when it’s last-minute – you want to make the most out of the spook-tacular season to draw shopper’s attention to your website. This
arrowHow To Promote Your Business Post COVID-19

// How To Promote Your Business Post COVID-19

Over the last 6 months, businesses have been faced with challenges they never thought could be possible. With sales declining between March and April before slowly picking back up in
arrowWhy Now Is A Good Time To Invest In Your Christmas Marketing

// How To Start Investing In Your Christmas Marketing Campaign

We hear you. Halloween and Bonfire Night may not have yet passed, but Christmas is only just around the corner – in fact, it’s just over 3 months away! With
arrowHow To Raise Your Online Visibility After Coronavirus

// How To Boost Your Online Visibility After Coronavirus

Even though the pandemic isn’t over just yet, it’s important to start thinking about how you plan to raise your businesses online profile in order to capture as many sales
arrowHow To Boost Your Sales Via Social

// How To Boost Your Sales Via Social

Boosting sales is key, regardless the time of year. After all, we always want to achieve more than we did the previous year and even the previous month. Now, it’s
arrowThe Importance Of Brand Reputation Management By Absolute Digital Media

// The Importance Of Brand Reputation Management

Looking after you brand is key, especially during times when things go wrong or could at any moment. This is why numerous businesses carry out some form of brand reputation
arrowHow We Helped Ruggles Equestrian Achieve A 412.5% Increase In Revenue Via Facebook

// How We Helped Ruggles Equestrian Achieve A 412.5% Increase In Revenue Via Facebook

Despite the Coronavirus outbreak, many of our clients have actually seen a rise in the number of sales they are generating month-on-month as a result of more people turning to
arrowJuly roundup

// Monthly Roundup: News Posts You Don’t Want To Miss

It’s been another busy month at Absolute Digital Media, with new website builds being bought onboard and projects getting swiftly underway. As we continue to follow the latest government guidelines,
arrowEffective Web Design Tips

// Effective Web Design Tips

Despite the Pandemic continuing to restrict businesses across not only the UK, but the world, we have seen a significant rise in the number of people approaching us at Absolute
arrowWhy Marketing Has Become More Important Than Ever

// Why Marketing Has Become More Important Than Ever

Before Coronavirus, marketing was important but now, it’s critical to your business’s survival during these uncertain times. Despite lockdown restrictions continuing to ease across the globe, more people are expected
arrowHow We Helped Big Max Golf To Achieve A 42% Increase In Revenue

// How We Helped Big Max Golf To Achieve A 42% Increase In Revenue

We understand that the pandemic isn’t over just yet, which is why we’re continuing to help our clients come up with new ways to ensure that their businesses remain on
arrowHow We Helped FootActive Achieve A 340% Increase In Revenue

// How We Helped An eCommerce Retailer To Achieve A 340% Increase In Revenue

Even though lockdown is slowly coming to an end, the pandemic isn’t over just yet. Numerous businesses are still very much uncertain about where they will be heading in the
arrowMy Future Plans As CEO Of Absolute Digital Media

// My Future Plans As CEO Of Absolute Digital Media

As the world continues to adjust to the new normal, we’re celebrating something very exciting at Absolute Digital Media – our 1 year anniversary in our new office! We’ve written
arrowseo ebook

// Absolute Digital Media’s New Guide To SEO In 2020 & Beyond!

For those of you who have been following us for a while now, you will know that Absolute Digital Media first started as an SEO-based marketing agency before becoming a
arrowOur Guide To Content Marketing In 2020

// Our Guide To Content Marketing In 2020!

Content plays a big role in the work that we carry out at Absolute Digital Media and, following the success of our SEO in 2019 eBook last year, we’ve launched
arrowWelcome to my site

// Welcome To My Site!

Digital marketing is something that remains at the top of a number of businesses to-do list, with few undertaking any type of “marketing” activity to further promote their brand. I,
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Start Now.

If you’re not going to start now, then when? It’s not too late.

Whether you are unsure what marketing channel is most effective for you or want a casual chat about how we at Absolute Digital Media can be of assistance, book a call with me.

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    SEOPPCDigital PRLink BuildingOther (Marketplaces, Paid social...)

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